# Ivan Homola

> I build online businesses, share the messy lessons, and support fellow indie makers.

Hi, I'm Ivan. I turn ideas into products, products into lessons, and occasionally a room full of strangers into a community.

**Identity:** Founder, builder, indie maker

- [Twitter](https://twitter.com/ichangetheway)
- [LinkedIn](https://www.linkedin.com/in/ivanhomola/)

## Featured project

- [Delegento](https://delegento.com/): Anyone can run marketing campaigns without expertise.

## Life.todo

- [x] Exit 5 SaaS businesses
- [x] Launch a blog with 3000+ monthly reads
- [x] 100kg bench press, 10 muscle ups, biological age -7 years
- [ ] Scale a project to $1M ARR
- [ ] Launch a fund to support indie makers
- [ ] Be a good example for my children

## The build log.

Some worked, some sold, some taught me exactly what not to do next. All of them count.

### 2026

- [Delegento](https://delegento.com/) - **Active** - Delegento is an AI marketing agent that turns goals into channel plans, creates and launches campaigns, tracks live results, and asks for approval before making changes.

### 2025

- [VibeVelo](https://vibevelo.com/) - **Active** - VibeVelo turns ideas, interviews, and voice notes into on-brand social content, then manages review, scheduling, and distribution across LinkedIn, X, and Substack.
- [GoodVibeCode](https://goodvibecode.com/) - **Acquired** - GoodVibeCode is a job board for AI-assisted development, featuring remote and on-site roles, freelance work, salary guidance, and alerts for developers and hiring companies.
- [Podcastools](https://podcastools.com/) - **Active** - Podcastools is a directory of free AI tools for podcasters, covering content, graphics, audio, marketing, analytics, planning, websites, and equipment.
- [ImgMiner](https://imgminer.com/) - **Active** - ImgMiner extracts images from one or more URLs, with previews, size filters, deep scans, and bulk ZIP downloads for casual users and developers.

### 2024

- **ShortsFaceless** - **Exited** - ShortsFaceless turns ideas into faceless videos for YouTube Shorts, TikTok, and Reels using AI scripts, images, voiceovers, subtitles, and HD export.
- **Lead Magnet Creator** - **Exited** - Lead Magnet Creator helps marketers build and embed interactive AI lead magnets, capture visitors, and improve conversions using templates and AI-generated ideas.

### 2023

- **FoxyApps** - **Exited** - FoxyApps is a no-code, white-label platform for building, hosting, and monetizing AI tools with custom branding, domains, templates, and flexible payment integrations.
- [Brand Harvest](https://brandharvest.io/) - **Active** - Brand Harvest creates founder and executive content for LinkedIn and X, combining strategy, writing, video, analytics, and paid distribution to build authority.

### 2022

- **QApop** - **Exited** - QApop helped marketers find high-opportunity Quora questions, compare traffic and ranking data, draft answers, track keywords, and receive alerts for relevant discussions.
- **QuestionMiner** - **Exited** - QuestionMiner finds audience questions across Quora, Reddit, Stack Overflow, and autocomplete sources, then turns traffic, trend, and ranking data into SEO topic clusters.

### 2021

- [Podfan](https://pod.fan/) - **Acquired** - Podfan helps podcasters launch websites, collect donations, sell memberships, publish private feeds, and host subscriber content using Stripe payments.
- [Tetriz](https://tetriz.io/) - **Active** - Tetriz provides growth marketing for B2B SaaS through sales automation, SEO, Quora, Product Hunt, LinkedIn, referral traffic, and other lead-generation services.
- [Lunadio](https://lunadio.com/) - **Active** - Lunadio is a six-month, co-founder-style program helping makers turn side projects into sustainable businesses through hands-on execution, strategic guidance, and a living stipend.

## A few fun facts.

The short version of how I learned to build, lead, lose, win, and keep showing up.

### I sold a project for 400 EUR. Then it made a million.

A beautiful little startup lesson: timing, distribution, and execution matter. Also, yes, this one still hurts in a funny way.

### I designed a trivia mobile game with thousands of daily players.

Quiz War was gameplay, UX, project management, marketing, and a lot of thinking about questions when I should have been thinking about sleep.

### I won 3 team programming hackathons as a team leader.

The best part was not just winning. It was getting a small team to move fast, choose what matters, and finish under pressure.

### I can bench 100kg and do 10 muscle ups.

Street workout is my offline side project. Same pattern as startups: repeat ugly basics until something looks impressive.

## Builders are better in the same room.

Pitches, lectures, hackathon stories, and Lunadio meetups. The internet is useful, but some ideas need a whiteboard and a loud room.

- [ideas sound better out loud](https://ivanhomola.com/img/panel-talk.jpg): Ivan speaking on stage with two fellow panelists.
- [builders, assembled](https://ivanhomola.com/img/founder-gathering.jpg): Ivan standing with a group of founders in an office.
- [between meetings, still building](https://ivanhomola.com/img/makers-in-the-city.jpg): Four indie makers taking a selfie outdoors in the city.
- [networking, technically](https://ivanhomola.com/img/conference-break.jpg): Ivan and another attendee at a conference reception.
- [small room, big ideas](https://ivanhomola.com/img/indie-maker-meetup.jpg): Indie makers talking during a small living-room meetup.

## Messy lessons, published.

Honest notes about building SaaS, finding distribution, and bringing indie makers together.

### Why I Build in Public

- **Published:** 2026-07-29
- **Category:** Indie Making
- **Tags:** saas, indie-making, strategy
- **Web page:** https://ivanhomola.com/blog/building-in-public

Building in public changed my approach to startups. Here's why transparency is my unfair advantage.

Three years ago, I started sharing revenue numbers, failures, and the daily grind on Twitter. People thought I was crazy. Now, it's one of the best decisions I've made for my businesses.

### The fear of sharing

When I first thought about sharing publicly, I had all the usual doubts:

- What if competitors copy me?
- What if people judge the small numbers?
- What if I fail publicly?

Spoiler: most of that fear is louder than reality.

### What actually happens

#### You attract your people

The moment I started sharing, I connected with indie makers going through the same journey. These people became friends, beta testers, customers, and occasionally the exact person I needed to hear from.

#### You get free feedback

When you share what you're building, people tell you what's confusing, what's missing, and what's unexpectedly useful.

#### You stay accountable

It's hard to quit quietly when people are watching the journey. Public commitment is a surprisingly useful productivity hack.

### My rules

1. Be honest. Share the losses too.
2. Be consistent. Show up before you feel ready.
3. Be helpful. Teach something, don't just report numbers.
4. Be human. People follow people, not dashboards.

You don't need a huge audience. You just need to start telling the truth about what you're building.

### Hello World! My Blog is Live

- **Published:** 2026-06-01
- **Category:** Personal
- **Tags:** personal, announcement
- **Web page:** https://ivanhomola.com/blog/hello-world

After years of writing on other platforms, I finally have my own blog. Here's what to expect.

After years of writing on the Lunadio blog, I finally decided to start my own space. A place where I can share everything, not just the polished success stories, but the messy middle parts too.

### Why now?

I've been building SaaS products for years, and every time I share my journey, people tell me: "You should write more about this." So here we are.

### What to expect

This blog will be a mix of:

- Building in public: real numbers, real struggles, real wins
- SaaS lessons: things I wish someone told me before I started
- Indie maker life: the good, the bad, and the "why did I think this was a good idea?"
- Tech stuff: tools, frameworks, and workflows that actually help

### Stay in the loop

If you don't want to miss any posts, subscribe to my newsletter. I promise to keep it short, useful, and occasionally funny.


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Source: https://ivanhomola.com/
